Here's how to avoid some of the most common mistakes:

 

Below are the most common mistakes we see that hold up the production process and can result in undesirable results.

 

  • Create your documents at their actual size except when using PhotoShop. In PhotoShop, bleed will need to be added to the document size.
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  • Images and color art should be imported at 100% and in the correct position. If an element needs to be rotated, that should be done before importing.
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  • Indicate fold lines, score lines, and perforation lines on a separate page.
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  • Check your font usage and include all screen and printer fonts used in all files.
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  • Include all files linked to your document. Do not store files in your document when using Pagemaker, Quark or InDesign.
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  • Keyboarded Fonts: This happens when you select the “Bold” or “Italic” from the style list instead of selecting the actual bold or italicized font. Our system will not recognize keyboarded fonts and, as a result, your type will default to a basic font.
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  • Placement of Printed Matter: Copy or images that do not bleed should always be 3 /16” inside the trim line. If your product is saddle stitched or spiral bound keep printed matter ¼” inside the trim or gutter. If your product will perfect bind or be hole punched, allow 3/8” inside the trim and gutter. This is to ensure that important printed matter is not cut off in the trimming process.
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  • Stored Files vs. Linked Files: When files such as images or scanned artwork are imported into your document, we will need the original file you imported.
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  • Pagemaker: When asked, “Do you want to place picture permanently in the document?” select “No” and the image will then be linked.
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  • CMYK vs. RGB: Colors in your layout and scanned images must be converted to CMYK process colors to print.
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  • File Names: It’s important to follow file naming guidelines. See Naming Your Files for details.
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  • Submit single pages in numerical order for catalog and calendar products.